Program Overview

 

 

 

 

 

 

Responsible Rides, the brainchild of Total Action Against Poverty and New River Community Action, is the culmination of a two year project seeking to find a sustainable solution to increase car ownership for low-income working families. Early in the project development, these two non-profit agencies recognized that in order to implement a local sustainable solution, it would require leveraging the specialized knowledge of the business community - namely the lending expertise of Freedom First Credit Union and access to a large inventory of affordable cars by Enterprise Car Sales.

 

Often ignored, access to car ownership is a common problem for many low-income working families in the Roanoke and New River Valley areas. According to the U.S. Census Bureau's American Community Survey of 2008, one in 12 households in the Roanoke Valley does not own a car, and one in 15 in the New River Valley. And unlike public transportation, car ownership offers convenience, flexibility, safety and the opportunity to work for employers outside of limited bus routes.

 

Total Action Against Poverty and New River Community Action have recognized for years that car ownership is a critical factor in obtaining and keeping a job. For low-income working families, car ownership can mean the opportunity to earn a higher wage, obtain better employment, spend more family time together, and have access to more choices in terms of housing, schools, and social activities-together helping create a better quality of life and financial independence. 

 

 

Common issues such as overpriced and unreliable cars, high interest rates offered by predatory lenders, high down payments, hidden purchase costs, and the limitations caused by poor credit histories prevent low-income working families from improving their lives through car ownership.  However, with the Responsible Rides program, affordable car ownership can be a reality for many local low-income working families.

 

Responsible Rides is available to those living in Southwest Virginia whose household income is at or below 200 percent of the poverty level. Other requirements in the program include successful completion of three hours of free financial education and attendance of a two-hour vehicle maintenance class. By developing sound money management and basic car maintenance skills, these cash-strapped families, many with poor credit scores, can ensure they are well-prepared for the responsibilities of car ownership.

 

About Freedom First Credit Union

Founded in 1956, with more than 35,000 member-owners and assets of $275 million,

Freedom First Credit Union has been helping families in the Roanoke and New River Valley areas enjoy a wide range of low-cost, high-value personal banking services. For more information, visit www.freedomfirst.com.

 

About Freedom First Insurance

Freedom First Insurance is an independent insurance agency owned by Freedom First Credit Union, offering auto and home insurance from a carefully selected group of respected insurance carriers. For more information, call (540) 362-9781.

 

 

Our Community Partners